Indie 2003: Why Most Demo Recordings Are Rejected
By Christopher Knab, MusicDish.com
"Getting a deal" has long been the goal of many would-be
artists and bands. For mostly naive reasons, most new talent feel
that by securing a recording contract with a significant major or
independent label, success will be guaranteed. (Talk about naiveté)
To get this 'belief system' up and running, many musicians figure
all they have to do is send off their music to a label, and a recording
contract will come their way shortly.
The following list of 10 Reasons Why Demo Are Rejected was
gathered together after years of listening to comments made by Record
Label A&R reps at music industry conferences and workshops, as well
as from personal interviews with reps, and from many interviews A&R
reps have given to the press. In addition, I can verify that these
observations as true from having personally listened to thousands
of demos over the years.
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The purpose of providing you with this information
is to at least improve the odds that your music will get listened
to when you submit your demos. This list will look at the most common
mistakes musicians make when either shopping for a record deal,
or trying to get the attention of A&R Reps with their demo recordings.
10 Reasons Why Demos Are Rejected
1. No Contact Information on CDR and/or CDR container:
put your name, address, email, and phone number on both.
2. Lack of Originality: Just because you can
record, doesn't mean your music is worth recording.
3. The Music Is Good, But The Artist Doesn't Play
Live This applies to all genres of music except electronica
and experimental music.
4. Poorly Recorded Material: So you bought
ProTools ... so what!
5. Best songs are not identified or highlighted
on the CDR: Give the folks a break. For demos-send only 3 or
4 songs and highlight the best ones.
6. Sending Videos In Place Of CDRs: Keep it
simple, in the demo mode. All anyone wants is to check out your
songwriting and musicianship.
7. Sending Unsolicited Recordings: You sent
them, but they never asked for them.
8. Sending The Wrong Music To The Wrong Label:
You didn't do your research to find out what labels put out what
kind of music.
9. Musicians Can't Play Their Instruments Competently:
This is so basic, but you would be astounded at how incompetent
most start-up musicians are.
10. The Music Sucks: This criticism is as
old as music itself. You may think your music is the greatest thing
since frappacinos, but most demo recordings the industry receives
are as bad as the first round contestants on American Idol.
by the MusicDish
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It 2003 - Republished with Permission